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A Practice-Based View of Innovation Adoption  

Rangapriya Kannan and Paola Perez-Aleman

Innovation adoption is challenging at both intra-organizational and interorganizational levels. Several decades of innovation adoption research have identified various barriers at both levels. Intra-organizational barriers are often related to the characteristics of the innovation, adopters, managers, environment, and ecosystem but can also include an incompatibility with an organization’s strategy, structural impediments, organizational resource constraints, a lack of fit of the innovation with an organizational culture and climate, decision making challenges, a lack of integration with an organization’s knowledge management, human resource management practices, dynamic capabilities, and active innovation resistance from customers. Interorganizational barriers include uncertainty with learning and implementation, the distributed nature of the innovation process, differences in production systems, disparities in regulatory systems, variation within local contexts, and the nature of embedded knowledge adopted in diverse organizational contexts. One of the key missing aspects in understanding innovation adoption is how extant practices within an organizational or interorganizational context enhance or hinder innovation adoption. Although the practices of innovation adoption emerge and evolve dynamically, existing research does not highlight fine-grained practices that lead to its success or failure. A practice lens focuses on people’s recurrent actions and helps to understand social life as an ongoing production that results from these actions. The durability of practices results from the reciprocal interactions between agents and structures that are embedded within daily routines. A practice lens allows us to study practices from three different perspectives. The first perspective, empirically explores how people act in organizational contexts. The second, a theoretical focus investigates the structure of organizational life. This perspective also delves into the relations between the actions that people take over time and in varying contexts. Finally, the third perspective which is a philosophical one focuses on how practices reproduce organizational reality. By focusing on the unfolding of constellations of everyday activities in relation to other practices within and across time and space, a practice lens hones in on everyday actions. Everyday actions are consequential in producing the structural contours of social life. A practice lens emphasizes what people do repeatedly and how those repetitive actions impact the social world. A practice theory lens also challenges the assumption that things are separable and independent. Instead, it focuses on relationality of mutual constitution to understand how one aspect of the issue creates another aspect. Relationality of mutual constitution is the notion that things such as identities, ideas, institutions, power, and material goods take on meaning only when they are enacted through practices instead of these being innate features of these things Focusing on duality forces us to address the assumptions that underlie the separation. A practice perspective on innovation adoption highlights the concepts of duality, dynamics, reciprocal interactions, relationality, and distributed agency to inform both the theory and practice of innovation adoption. Understanding these concepts enables a practice lens for successful adoption of innovations that impact organizational and societal outcomes, such as economic development, productivity enhancement, entrepreneurship, sustainability, equity, health, and other economic, social, and environmental changes.

Article

Blame: Stakeholder Judgments That Impact Organizations and Entrepreneurs  

Varkey Titus and Izuchukwu Mbaraonye

Blame is a feature of everyday life, whether or not that blame is directed toward an individual for a willful act of moral transgression, an entrepreneur for taking reckless action that puts the venture and its employees at risk, or a company for the violation of some social norm. Blame identifies morally wrong behavior and has the power to pressure individuals to adhere to a set of norms. More broadly, blame is worthy of scholarly consideration because it is a reality for organizations and the individuals who lead them. Blame is multifaceted because it entails psychological, social, and legal issues. Historically, psychological theories of blame emphasized the rational and prescriptive—how blame attribution processes ought to occur to produce an accurate blame attribution, for example. Over time, psychological theories started to incorporate nonrational elements—such as how socially attractive the potentially blameworthy is, whether the blameworthy engage in “positive” or “negative” actions that are unrelated to the blameworthy act, and so forth. Blame becomes more complicated when it moves from a specific individual (e.g., an entrepreneur) to an aggregate group (a venture) or an abstract entity (a corporation). The aggregation of blame creates an apportionment problem in that it is unclear who within a group ought to be blamed. This complication is further illustrated in the court of law. For instance, courts in the United States have struggled to consistently judge cases of corporate criminal liability due, in part, to the difficulty of knowing how to assign blame to an abstract entity. Part of the challenge relates to establishing a criminal “state of mind” to a corporation, and the broader question whether a corporation can even have such a state of mind (or if that state of mind resides in its leaders, employees, etc.). Management research on blame is limited. Existing work examines blames-shifting tactics, such as scapegoating, wherein organizations place blame on specific organizational actors who may or may not have any direct connection to the blameworthy event. Importantly, blame attributions can flow both ways: employees may sometimes blame the broader organization, despite the employees’ involvement in the blameworthy act. Given the complexities of blame, entrepreneurs face unique blame-related challenges at different points of their venture’s life cycle. At early stages of the life cycle, blameworthy acts are unlikely to have significant societal impact, and attributions are relatively simple due to the minimal number of actors involved in the venture. As the venture grows, the impact of a blameworthy act grows in magnitude, as does the difficulty of accurately apportioning blame for the act among the numerous actors involved. If the venture eventually adopts a formal corporate structure, it also adopts corporate characteristics such as dispersed decision-making processes, a board of directors that are meant to provide some level of oversight, and so forth. This formal corporate structure introduces the challenge of establishing a “state of mind” for a blameworthy act. Ultimately, blame affects entrepreneurs, their ventures, and the corporations that eventually grow from them, and is worth further scholarly investigation.

Article

Corporate Ethics  

Thomas Donaldson and Diana C. Robertson

Serious research into corporate ethics is nearly half a century old. Two approaches have dominated research; one is normative, the other empirical. The former, the normative approach, develops theories and norms that are prescriptive, that is, ones that are designed to guide corporate behavior. The latter, the empirical approach, investigates the character and causes of corporate behavior by examining corporate governance structures, policies, corporate relationships, and managerial behavior with the aim of explaining and predicting corporate behavior. Normative research has been led by scholars in the fields of moral philosophy, theology and legal theory. Empirical research has been led by scholars in the fields of sociology, psychology, economics, marketing, finance, and management. While utilizing distinct methods, the two approaches are symbiotic. Ethical and legal theory are irrelevant without factual context. Similarly, empirical theories are sterile unless translated into corporate guidance. The following description of the history of research in corporate ethics demonstrates that normative research methods are indispensable tools for empirical inquiry, even as empirical methods are indispensable tools for normative inquiry.

Article

Qualitative Designs and Methodologies for Business, Management, and Organizational Research  

Robert P. Gephart and Rohny Saylors

Qualitative research designs provide future-oriented plans for undertaking research. Designs should describe how to effectively address and answer a specific research question using qualitative data and qualitative analysis techniques. Designs connect research objectives to observations, data, methods, interpretations, and research outcomes. Qualitative research designs focus initially on collecting data to provide a naturalistic view of social phenomena and understand the meaning the social world holds from the point of view of social actors in real settings. The outcomes of qualitative research designs are situated narratives of peoples’ activities in real settings, reasoned explanations of behavior, discoveries of new phenomena, and creating and testing of theories. A three-level framework can be used to describe the layers of qualitative research design and conceptualize its multifaceted nature. Note, however, that qualitative research is a flexible and not fixed process, unlike conventional positivist research designs that are unchanged after data collection commences. Flexibility provides qualitative research with the capacity to alter foci during the research process and make new and emerging discoveries. The first or methods layer of the research design process uses social science methods to rigorously describe organizational phenomena and provide evidence that is useful for explaining phenomena and developing theory. Description is done using empirical research methods for data collection including case studies, interviews, participant observation, ethnography, and collection of texts, records, and documents. The second or methodological layer of research design offers three formal logical strategies to analyze data and address research questions: (a) induction to answer descriptive “what” questions; (b) deduction and hypothesis testing to address theory oriented “why” questions; and (c) abduction to understand questions about what, how, and why phenomena occur. The third or social science paradigm layer of research design is formed by broad social science traditions and approaches that reflect distinct theoretical epistemologies—theories of knowledge—and diverse empirical research practices. These perspectives include positivism, interpretive induction, and interpretive abduction (interpretive science). There are also scholarly research perspectives that reflect on and challenge or seek to change management thinking and practice, rather than producing rigorous empirical research or evidence based findings. These perspectives include critical research, postmodern research, and organization development. Three additional issues are important to future qualitative research designs. First, there is renewed interest in the value of covert research undertaken without the informed consent of participants. Second, there is an ongoing discussion of the best style to use for reporting qualitative research. Third, there are new ways to integrate qualitative and quantitative data. These are needed to better address the interplay of qualitative and quantitative phenomena that are both found in everyday discourse, a phenomenon that has been overlooked.

Article

Trust and Trustworthiness in Business  

Richard Coughlan

Trust is a relatively complex psychological state that arises in relationships characterized by dependence and risk. It has both cognitive and emotional elements that can be linked to certain actions made by parties involved in exchange relationships. The relationships of interest include some level of uncertainty, both about the motives and future actions of other parties and about the potential outcomes of engaging in cooperative behavior with those parties. Each party involved in an exchange relationship has a certain propensity to trust, a baseline shaped by various factors including previous relationships. An individual’s propensity to trust is viewed to be relatively stable over time and is most important in the earliest stages of a relationship when a leap of faith is required to enter the relationship because firsthand evidence about the other party is scant. During a relationship, a party’s propensity to trust serves as a filter through which the other party’s actions are judged. A party’s trustworthiness is shaped by views on the degree to which the potential trustee has (a) an ability to fulfill its duties, (b) a sincere concern about the welfare of the trusting party and a willingness to sacrifice its own outcomes, and (c) a commitment to abide by prevailing ethical norms. The relative importance of each component—ability, benevolence, and integrity—is likely to change over the course of a relationship. Trust may exist between two individuals in a dyad, among several individuals in a work group, between an individual and a firm, and between one organization and another. The last of these categories has been described as interorganizational trust, an important component in the relationships between firms and their stakeholders. When trust exists between firms, formal governance mechanisms, such as contracts and monitoring systems, will be less necessary, reducing transaction costs in the relationship. At the interpersonal level, trust in a relationship has been tied to many positive outcomes, including greater sharing of more accurate information and more frequent displays of organizational citizenship behavior. It has also shown a connection to higher levels of job satisfaction, creativity, cooperation, and productivity. When trust in leaders is higher, subordinates’ intention to quit is lower.

Article

White Supremacy in Business Practices  

Helena Liu

Contrary to its popular use to refer to racially violent extremism, white supremacy in the tradition of critical race studies describes the normalized ideologies, structures, and conventions through which whiteness is constructed as biologically, intellectually, culturally, and morally superior. This socially constituted racial hierarchy was developed through European colonialism to justify the acts of genocide and slavery that extracted resources from “non-white” lands and bodies to enrich “white” elites. Despite prevailing myths that colonialism and racism are artifacts of the past, the cultural hegemony of white power and privilege remain enduring pillars of contemporary business and society. White supremacy inextricably shapes business practices. Indeed, our current practices of business administration and management are themselves modeled on slavery—the possession, extraction, and control of human “resources.” White supremacist ideologies and structures can also be found in the highly romanticized discourses of leadership that continue to rely on imperialist myths that white people are more fit to govern. They likewise surface in entrepreneurship and innovation where white people are overwhelmingly cast in the glorified roles of geniuses and pioneers. Even diversity management, which purports to nurture inclusive organizations, ironically reinforces white supremacy, treating workers of color as commodities to exploit. Within liberal logics of multicultural tolerance, workers of color are often tokenistically hired, expected to assimilate to white structures and cultures, and used as alibis against racism. White supremacy is an integral (and often invisible) dimension of work, organizations, society, and everyday life. Challenging white supremacy requires that we engage in frank, honest conversations about race and racism, and the brutal legacy of European colonialism that maintains these constructs and practices. The path ahead requires the relinquishment of beliefs that race is an immutable, primordial essence and recognize it instead as a socially constructed and politically contested identification that has been used for white gain. Two ways that white supremacy may be dismantled in our cultures include redoing whiteness and abolishing whiteness. Redoing whiteness requires collectively understanding the mundane cultural practices of whiteness and choosing to do otherwise. Abolishing whiteness calls for a more absolute rejection of whiteness and what it has come to represent in various cultures. Antiracist resistance demands people of all racial identifications to commit to thinking, doing, and being beyond the existing racial hierarchy.