The Hierarchy of “Othering”: Belarusian Media Practitioners’ Accounts
The Hierarchy of “Othering”: Belarusian Media Practitioners’ Accounts
- Galina MiazhevichGalina MiazhevichSchool of Journalism, Media, and Culture, Cardiff University
Summary
Belarus—a western periphery of the former Soviet Union—remains overlooked by the scholarly research. Regarded as the periphery to an integral Russian imperial state, rather than a colony proper, Belarus remains a blind spot in post-Soviet identity studies. Generally overlooked or overshadowed by the two larger neighboring states of Ukraine and, especially, Russia it attracts attention for the type of governance established by its current president, Lukashenka, or its “undeveloped” national identity. However, this article goes beyond this formulation of Belarusian identity in negative terms, which views the country as a “denationalized nation” or emphasizes its anachronistic “Sovietization” or Sovietness . It advocates repositioning “Belarusianness” at the core of the post-Soviet experience as a unique case illuminating the dilemmas of post-Soviet nationhood and the enduring legacies of Soviet multiculturalism.
Belarusian multiculturalism is a complicated notion because it largely draws on the imperial/Soviet legacy of a multipeopled state (mnogonarodnoe) in a relatively homogenous Belarusian society and “a tolerant nation” mythology, devoid of links to western liberalism. Consequently, it is expected that the “hierarchy of othering” will include prejudices toward prime “post-imperial targets” such as Roma and Caucasians (in contrast to more distant foreigners). Pro-Western sentiment will be primarily associated with homosexuality. There will be a complex relationship with a “significant” other—Russia—which has more pronounced grassroots ethnic tensions. The tension between the state’s nation-building project and Belarusian revivalism (frequently treated as oppositional nationalism) will contribute to auto-xenophobia or “othering” of a (part of) titular Belarusian nation.
The country’s particular multicultural context informed by the Soviet legacy and its current nation-building strategies can (a) illuminate broader trends also applicable to other neighboring states such as Russia, as well as (b) inform a wider discussion on the mediated populist othering in the post-Soviet region. By drawing on 15 interviews with the sub/editors of the key Belarusian state and independent media outlets, the article introduces an original “hierarchy of othering”—a distinct order of mediated populist othering where certain groups or differences are seen as more or less acceptable. The high level of the state’s involvement in media and the establishment’s mantra of “tolerant” Belarus make the mediation of populist othering problematic. In a situation of “weak hegemony”, the Belarusian establishment had to artificially instill a consensual power balance from above. As a result, media practitioners’ narratives combine a rigid reiteration of the establishment’s line of multicultural “tolerance” together with the contradictions and inconsistencies that expose grassroots xenophobia.
Keywords
Subjects
- Media and Communication Policy
- Race, Ethnicity, and Communication