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Publics Approaches to Health and Risk Message Design and Processing  

James E. Grunig and Jeong-Nam Kim

Online publication date:
May 2017
The concept of publics and related notions such as receivers, audiences, stakeholders, mass, markets, target groups, and the public sphere are central to any discussion of formal ... More

Public Service Announcements and Exposure to Health and Risk Messages  

William DeJong

Public service announcements (PSAs) emerged after World War II in the United States as a promising strategy for increasing awareness of important social issues and changing beliefs, ... More

Public Service Journalism  

Jackie Harrison

Online publication date:
Mar 2019
For some scholars, the role of public service journalism is profoundly ethical, though it exists amidst a diversity of incommensurate but not necessarily incompatible views and values. ... More

The Public Sphere and Journalism  

Anthea Garman

The public sphere is a social entity with an important function and powerful effects in modern, democratic societies. The idea of the public sphere rests on the conviction that people ... More

Public Sphere(s), Publics, and Counterpublics  

Damien Smith Pfister

Public spheres are sites of communicative interaction that feature citizens turning their attention to collective problems and democratically legitimate solutions. Closely associated with ... More

Qualitative Methods in Intergroup Communication  

Maggie J. Pitts

Online publication date:
Sep 2017
A researcher’s methodological approach is guided by his or her orientation toward three major philosophical assumptions: epistemological assumptions (i.e., what the nature of truth or ... More

Queer Perspectives in Communication Studies  

Isaac N. West

Online publication date:
Feb 2018
Queer perspectives in communication studies vary greatly, but they tend to share some common assumptions about the communicative force of norms, including those related to sexualities, ... More

Queer Studies in Critical and Cultural Communication  

Isaac N. West

Queer studies in critical and cultural communication studies concerns itself with interrogating the symbolic and material manifestations of desires, sexualities, genders, and bodies in all ... More

Race and Ethnicity in US Media Content and Effects  

Dana Mastro

Research empirically investigating the influence of media exposure on issues of race and ethnicity has long documented that media use meaningfully impacts the cognitions, emotions, and ... More

Race, Gender, Class, and Sexuality  

Patricia S. Parker, Jing Jiang, Courtney L. McCluney, and Verónica Caridad Rabelo

Difference in human experience can be parsed in a variety of ways and it is this parsing that provides the entry point to our discussion of “race,” “gender,” “class,” and “sexuality” as ... More

Race, Nationalism, and Transnationalism  

Myra Washington and Kent A. Ono

Race is important within U.S. society and globally. However, race also plays a significant role in communication, and research on its influence cuts across every conceivable area of the ... More

Ranajit Guha’s Historiography of Colonial India  

Vasant Kaiwar

Online publication date:
Nov 2018
Ranajit Guha is one of the best-known and most innovative historians of modern India. The bulk of his best-known work was published between 1981 and 2002. The main historiographical issues ... More

Raymond Williams and Communication Studies  

Jim McGuigan

Online publication date:
Apr 2017
Raymond Williams (1921–1988) is often cited as one of the founders of the interdisciplinary field of education and research known as cultural studies (CS). To be more specific, he ... More

Reasoned Action As an Approach to Understanding and Predicting Health Message Outcomes  

Marco Yzer

The reasoned action approach is a behavioral theory that has been developed since the 1960s in a sequence of reformulations. It comprises the theory of reasoned action; the theory of ... More

Recruiting Opinion Leaders for the United Kingdom ASSIST Programme  

Jo Holliday, Suzanne Audrey, Rona Campbell, and Laurence Moore

Addictive behaviors with detrimental outcomes can quickly become embedded in daily life. It therefore remains a priority to prevent or modify these health behaviors early in the life ... More

Refugees and Diasporas  

Tenzin Dorjee

Online publication date:
Jul 2017
Refugees and diasporas are part and parcel of today’s accelerating global diversity and domestic diversity changes that we encounter in social interactions. These terms conjure up images ... More

Regulatory Focus and Regulatory Fit in Health Messaging  

Ilona Fridman and E. Tory Higgins

Regulatory Focus Theory differentiates between two motivational orientations: promotion and prevention. Promotion-oriented individuals focus on advancements, growth, and making progress ... More

Rehabilitation Groups  

Toby Raeburn

Online publication date:
May 2017
“Rehabilitation groups” refers to community-based organizations which substantially rely on the work of volunteers to assist people with disabilities towards functional independence. One ... More

Religion and Journalism  

Gregory Perreault

Online publication date:
Feb 2019
The analysis of journalism and religion emerges from two different research paradigms: a post-positivist and a culturalist. The primary debate in the field stems from the two paradigmatic ... More

Religion, Culture, and Communication  

Stephen M. Croucher, Cheng Zeng, Diyako Rahmani, and Mélodine Sommier

Online publication date:
Jan 2017
Religion is an essential element of the human condition. Hundreds of studies have examined how religious beliefs mold an individual’s sociology and psychology. In particular, research has ... More

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