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Savage, M., Jones, S., Reno, J., & Veil, S.  (2017, September 26). A Case Study: Targeting the Stop.Think.Connect. Cybersecurity Campaign to University Campuses. Oxford Research Encyclopedia of Communication. Retrieved 21 Oct. 2019, from https://oxfordre.com/communication/view/10.1093/acrefore/9780190228613.001.0001/acrefore-9780190228613-e-543.