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Malkowski, J., Scott, J., & Keränen, L.  (2016, December 22). Rhetorical Approaches to Health and Medicine. Oxford Research Encyclopedia of Communication. Retrieved 8 Mar. 2021, from https://oxfordre.com/communication/view/10.1093/acrefore/9780190228613.001.0001/acrefore-9780190228613-e-180.