In the late 19th and early 20th centuries, the global trade in commodities forged new economic interconnections and contributed to the emergence of modern ways of life. As one of the leading exporters of temperate goods such as wool, beef, and wheat, Argentina was at the forefront of these trends, and the country underwent remarkable expansion between 1875 and 1913. Although export goods linked Argentina to consumers in Europe and elsewhere, these vital relationships were often obscured by the malleable nature of commodities, the far-flung scope of overseas trade, and the perceived divergence between rural and urban worlds. Within Argentina, similar dynamics were also at work, but commodities became referents in disputes over economic distribution, social inequality, and national development. The tensions between the export sector and an increasingly industrialized and urbanized society geared toward mass consumption raised questions as to how to manage the nation’s wealth—conflicts involving commodities that parallel those of other Latin American societies. By placing the economic history of commodities into conversation with recent research on the social, cultural, and political history of consumption, this article reconsiders Argentina’s “Golden Age” of expansion and its aftermath. The connecting and distancing power of commodities reveals how populations in Argentina and abroad experienced modern capitalism, including its signature transformations of the natural world and everyday life.
William G. Acree Jr.
Theater in Argentina and Uruguay, which together compose the Plata river region of Latin America, has been a predominant form of entertainment since the 19th century. Theaters abound in Montevideo, while its sister city. Buenos Aires, has its own Broadway in the famed Corrientes Street. In the age of digital culture, the theater remains a mainstay of cultural life for Argentines and Uruguayans. The success of theater and the making of a theatergoing public in the region have their roots first in the variety of entertainment offered by hemispheric travelers to the region from the 1820s through the 1880s and then, most significantly, in shows put on by itinerant circus troupes in the countryside that only later filled urban theaters. From the mid-1880s through 1900 these circus troupes performed plays known as dramas criollos that dealt with rural traditions and explored issues of migration, social stratification, and tensions of economic modernization. These Creole dramas, like the narrative and poetic tales of gaucho heroes that informed them, became wildly successful, attracting spectators in the countryside and city alike, in venues ranging from makeshift tents to the most opulent theaters. They also became the namesake of the circo criollo, which referred as much to types of performers staging the tales as to the circus event where people flocked to see the new main attraction—the dramas. In effect, the Creole drama phenomenon expanded the presence of popular entertainment across the region and consolidated a theatergoing public. It also gave way to a new strand of modern popular culture in which storylines and characters reappeared in other media, and the impact of the Creole drama experience long outlived the spectacle itself.
Chiara Sáez and Jorge Iturriaga
With the surge of social struggles tied to the implementation of capitalist modernization at the end of the 19th century, diverse forms of technology-based mass communication in Chile arose to represent the emergence of social sectors that didn’t participate in the dominant culture and sought to disseminate an alternative. Working-class and feminist newspapers, neighborhood theaters, and Cordel literature broke away from the traditional elitist and pedagogical nature that had defined the media until that time. Since then, with cycles that have ebbed and flowed, numerous communicative experiences were related to mass culture in controversial ways: they opposed it, converged with it, et cetera. Even though it is possible to trace the continuity between the cases described, this continuity is not clear upon first glance, due to its underground and nascent character. In general terms, these experiences were not established as an autonomous space for technical or aesthetic experiments; when there was a strategy, it tended to be political in nature, whereas communicative material remained conditional. Finally, the study of these cases implies a paradox: the 20th century began with a vast number of alternative communication projects that became institutionalized over the years, but they re-emerged more autonomously during Augusto Pinochet’s dictatorship and the era that followed. This process of institutionalization alludes to an inversely proportional relationship between the process of incorporating the masses into positions of power (in the period between 1925 and 1973) and the development of alternative communication: these experiences are plentiful in the less institutionalized contexts of the enlightened working-class culture (that is, preceding the founding of the Communist Party in 1922 and after the anti-working-class culture that has accompanied the neoliberalism imposed since the dictatorship).
Bridget María Chesterton
In the period 1870–1936, Paraguay began to redevelop economically after its devastating loss in the War of the Triple Alliance (1864–1870). Turning to a liberal economic model popular in the region at the time, government officials began selling off large tracts of land to foreign investors, in particular Argentine investors. The liberal era in Paraguay was notoriously turbulent as political rivals often relied on Civil War to gain power. Nonetheless, this period was pivotal in helping to shape ideas about the nation. The era ends at the Febrerista Revolution (1936) when returning Chaco War (1932–1935) veterans made their mark on Paraguayan politics and identity.