Since critical discourse analysis (CDA) was introduced to China, it has developed into an influential field. Studies in CDA in China from the 1990s to 2020 can be delineated through four stages of development. The first stage focused on introducing the theories and concepts in CDA to China’s academia. During the second stage, CDA in China was no longer confined to reviewing theories abroad but was extended to deeper and more extensive theoretical, methodological, and empirical investigations. During the third stage, Chinese scholars in CDA became more concerned with domestic issues than in the previous stages and started to conduct interdisciplinary studies. The fourth stage marked the flourishing of CDA studies in terms of the numbers of studies published and scholars engaged in the field, and in terms of the breadth and the variety of research methods, topics, and disciplines involved. Chinese scholars tend to gear CDA to China’s social, political, and cultural contexts.
Jiayu Wang and Guangyu Jin
It is often said that languages for specific purposes (also named special languages or technolects) are the product of a division of labor. Although this concept was introduced only as late as 1776 (by Adam Smith, in An Inquiry Into the Nature and Causes of the Wealth of Nations), the idea that professions or occupations of all kind are characterized by a particular vocabulary that is not understood by all native speakers was already manifest in the writings of medieval scholars (for instance, in Dante’s De vulgari eloquentia). In the Middle Ages most Romance languages conquered a more or less wide range of domains. The question arose whether they were also appropriate to serve as a medium of scholarship. The disciplines taught at the universities (arts, theology, law, medicine) had a strong Latin tradition; their knowledge was popularized by means of translations, which enriched the vocabulary and the syntactic flexibility of the emerging languages. Thus, the translators—sometimes organized in “schools”—contributed to the elaboration of the target languages and to their emancipation from Latin. Aside from the septem artes liberales, however, a second group of (seven) disciplines without Latin roots (called artes mechanicae) established and introduced mainly native vocabulary typical of the respective occupational fields. During the first centuries of modern times, more and more scholars felt that their mother tongue should take the place of Latin as a means of propagating scholarship and new findings. In the 17th and 18th centuries, French held the lead among the modern languages in nearly all fields of knowledge; it maintained its dominant position among the Romance languages until the second half of the 20th century. On a global level, German was a strong rival in the humanities and several scientific disciplines in the 19th century; for many decades, however, English has been the universal medium of communication in the scientific community. This process has given rise to many discussions about language planning measures to be taken in order to curtail the Anglo-American supremacy. Before the 18th century, special languages did not have a strong impact on the physiognomy of developed languages. In the sphere of academic disciplines, translations of canonical Latin texts entailed a general re-Latinization and, as a consequence, a process of convergence of the Romance languages. The technical languages of trade and artisanry were highly fragmented so that their special vocabulary was used and understood only in limited geographical areas. In the Age of Enlightenment, the growing prestige of experts, on the one hand, and philosophical considerations about the optimization of language(s), on the other hand, led to increasing harmonization efforts on national and supranational levels. Organizations were founded with the purpose of creating and standardizing terminologies for various kinds of subjects (technical products, medicine, etc.). Special languages, far from being homogeneous varieties, are differentiated vertically. Linguists use to distinguish between three levels of communication: specialists inter se (e.g., physician—physician), specialist—skilled worker (physician—nurse), and specialist—layman (physician—patient). Studying how technical terms seep into common language and what changes they undergo during this process is a great challenge for linguists.
Interest in the linguistics of humor is widespread and dates since classical times. Several theoretical models have been proposed to describe and explain the function of humor in language. The most widely adopted one, the semantic-script theory of humor, was presented by Victor Raskin, in 1985. Its expansion, to incorporate a broader gamut of information, is known as the General Theory of Verbal Humor. Other approaches are emerging, especially in cognitive and corpus linguistics. Within applied linguistics, the predominant approach is analysis of conversation and discourse, with a focus on the disparate functions of humor in conversation. Speakers may use humor pro-socially, to build in-group solidarity, or anti-socially, to exclude and denigrate the targets of the humor. Most of the research has focused on how humor is co-constructed and used among friends, and how speakers support it. Increasingly, corpus-supported research is beginning to reshape the field, introducing quantitative concerns, as well as multimodal data and analyses. Overall, the linguistics of humor is a dynamic and rapidly changing field.
Lenore A. Grenoble
Language shift occurs when a community of users replaces one language by another, or “shifts” to that other language. Although language shift can and does occur at the level of the individual speaker, it is shift at the level of an entire community that is associated with widespread language replacement and loss. Shift is a particular kind of language loss, and differs from language attrition, which involves the loss of a language over an individual’s lifetime, often the result of aging or of language replacement (as in shift). Both language shift and attrition are in contrast to language maintenance, the continuing use of a language. Language maintenance and revitalization programs are responses to language shift, and are undertaken by communites who perceive that their language is threatened by a decrease in usage and under threat of loss. Language shift is widespread and can be found with majority- or minority-language populations. It is often associated with immigrant groups who take up the majority language of their new territory, leaving behind the language of their homeland. For minority-language speaker communities, language shift is generally the result of a combination of factors, in particular colonization. A nexus of factors—historical, political, social, and economic—often provides the impetus for a community to ceasing speaking their ancestral language, replacing it with the language of the majority, and usually politically dominant, group. Language shift is thus a social issue, and often coupled with other indicators of social distress. Language endangerment is the result of language shift, and in fact shift is its most widespread cause.Since the 1960s there has been ever-increasing interest across speaker communities and linguists to work to provide opportunities to learn and use minority languages to offset shift, and to document speakers in communities under the threat of shift.
Elizabeth Lanza and Hirut Woldemariam
The linguistic landscape (henceforth LL) has proven to be a fruitful approach for investigating various societal dimensions of written language use in the public sphere. First introduced in the context of bilingual Canada as a gauge for measuring ethnolinguistic vitality, in the 21st century it is the focus of a thriving field of inquiry with its own conference series, an increasing number of publications, and an international journal dedicated exclusively to investigating language and other semiotic resources used in the public arena. The scholarship in this domain has centered on European and North American geographical sites; however, an increasingly voluminous share of studies addresses the LL of sites across the world through both books and articles. African contributions have added an important dimension to this knowledge base as southern multilingualisms bring into question the very concept of language in that speakers and writers draw on their rich linguistic repertoires, avoiding any compartmentalization or separation of what is traditionally conceived of as languages. The LL of Ethiopia has contributed to this growing base of empirical studies in the exploration of language policy issues, identity constructions, language contact, and the sociolinguistics of globalization. A new language policy of ethnic federalism was introduced to the country in the 1990s following a civil war and through a new constitution. This policy was set to recognize the various ethnolinguistic groups in the country and the official use of ethnic/regional languages to satisfy local political and educational needs. Through this, languages previously unwritten required a script in order for speakers to communicate in them in written texts. And many regions have chosen the Latin script above the Ethiopic script. Nonetheless, some languages remain invisible in the public sphere. These events create an exciting laboratory for studying the LL. Given the change of language policy since the late 20th century and the fast-growing economy of Ethiopia (one of the poorest countries on the continent) the manifest and increasingly visible display of languages in the LL provides an excellent lens for studying various sociolinguistic phenomena.
Ingrid Tieken-Boon van Ostade and Carmen Ebner
Taking a sociolinguistic approach to prescriptivism in English usage, this article presents different methods by which highly frequent usage problems can be analyzed as to their current acceptability. These methods comprise different ways of studying a selected number of well-known items—try and/try to, the placement of only, the split infinitive and the dangling participle—focusing on their treatment in British and American usage guides from the beginning of the prescriptive tradition onward, combined with the application of special elicitation techniques to probe the views of informants. Such a multi-modal approach represents a distinct improvement from earlier attempts at presenting targeted groups of informants with attitude surveys only. By studying representative samples of British and American usage guides, the article shows that attitudes became more lenient across time (though not for all usage problems analyzed), with the sociolinguistic variable age playing an important role in the process, but also that instead of usage guides becoming more descriptive in the course of the history of the tradition, today in effect two trends can be distinguished in the type of usage advice given. While one trend indeed shows an increasingly descriptive approach to the items treated, a continuing proscriptive approach characterizes usage guides published down to the beginning of the 21st century.
Edgar W. Schneider
English clearly is the world’s most widely used language in the early 21st century: the language of formal and other interactions in very many countries, the main tool of globalization, and the default choice for transnational communication. Initially, the expansion of the British Empire, beginning in the 17th century and driven by various motives for colonization, brought it to all continents: North America and the Caribbean, the southern hemisphere (including Australia, New Zealand, South Africa, and other territories), and also Asia, Africa, and the Pacific region. In contact with indigenous languages new, increasingly stable and localized varieties of English with properties and functions of their own have grown in many countries. These varieties have come to be summarily labeled as “World Englishes,” and a new subdiscipline in linguistics has emerged since the 1980s investigating their features and conditions of use. They have conventionally been classified according to their status in specific countries and territories, as native, second, or foreign languages, respectively, and several theoretical models have been proposed to account for their status, developments, and mutual relationships. Vibrant changes of the recent past, broadly associated with a sociolinguistics of globalization and increasing superdiversity, have continued to push the dissemination of English to new contexts, both socially and individually, and a “post-varieties approach” is now being envisaged. A wide range of facts and issues can be discussed and investigated when addressing World Englishes. The basic perspective, obviously, concerns the sociohistorical diffusion of the language: Who brought English to which territories, when, and why? And how has the language been transformed in different places? It has been argued convincingly (in the “Dynamic Model” of the evolution of Postcolonial Englishes) that despite all geographical, historical, and social differences, amazing similarities in the emergence of these new varieties, grounded in principles of sociolinguistic accommodation and identity transformations, can be identified. In all contexts and territories, contact with local and other languages has been determinative, usually via the process of second-language acquisition of English by indigenous people. Language policies and their implementation by means of strategies of language pedagogy have played a major role, and all of this is shaped decisively by linguistic attitudes—the question of what speakers and authorities believe about such emerging varieties and their relationship to norms of correctness. Also, specific structural patterns and types of linguistic phenomena can be observed in all these varieties on all levels of language organization. Consequently, the notion of “English” today needs to be retuned from thinking of it as a single, monolithic entity, a linguistic “standard” and a reference system, to understanding it as a set of related, structurally overlapping, but also distinct varieties, the products of a fundamental “glocalization” process with variable, context-dependent outcomes.