Political tolerance and commitment to egalitarianism have long been examined as possible contributors to attitudes toward LGBT+ people and policies. Since the 1970s, American attitudes toward LGBT+ issues have changed drastically. During this period, public policy and measures of public opinion toward LGBT+ rights have focused on a variety of areas, such as nondiscrimination laws, gay military service, and family matters such as adoption and marriage. Interestingly, although support for equality has remained the same in the United States, individuals have become rapidly more supportive of LGBT+ people securing equal rights in a variety of domains. There are three primary reasons for this shift: elite messaging, attributions of homosexuality, and contact with members of the LGBT+ community, both direct and indirect. These factors have led to an environment in which the value of equality is more readily applied to LGBT+ issues, therefore increasing support for these rights over time.
Elite messaging has played a key role in this shift. Across LGBT+ issues, equality frames are often countered with moral traditionalism, thus leading to an increased propensity for individuals to associate LGBT+ issues with these values. The effectiveness of equality frames has been bolstered by the growing belief that homosexuality is a fixed rather than chosen trait, which yields a greater reliance upon egalitarianism when evaluating LGBT+-related issues. At the same time, both direct and indirect contact with the LGBT+ community increased following the Stonewall Riots of 1969. Americans were first introduced to gay characters on television in the 1970s. LG characters gained more prominent roles throughout the 1990s on shows such as The Real World and Will and Grace. Following Stonewall, LGBT+ activist organizations also advocated that members of the community “come out of the closet” and reveal their sexual orientation to the people in their lives. Thus, the chances of Americans knowing—or at least feeling like they knew—an LGBT+ person increased. Consistent with Allport’s Contact Theory (1954) and Zajonc’s work on “mere exposure effects” (1968), affect toward LGBT+ individuals has generally grown more positive with greater interaction and familiarity. These various factors interacted with underlying predispositions to drastically move public opinion in favor of greater equality for LGBT+ people.
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Attitudes Toward LGBT+ People and Policies: Political Tolerance and Egalitarianism
Lauren Elliott-Dorans
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Attitudes Toward LGBT People and Rights in Africa
Jocelyn M. Boryczka
Capturing the nuanced attitudes toward LGBT (lesbian, gay, bisexual, transgender) people and rights in Africa involves examining them from within and outside the African context. Constructions of the entire African continent as holding negative attitudes toward LGBT peoples and denying them any rights remain quite commonplace across the Global North. However, closer analysis of specific nation-states and regions complicates our understanding of LGBT people and rights in Africa. Advances in the global study of LGBT attitudes through tools such as the Global LGBTI Inclusion Index and the Global Acceptance Index survey African peoples’ beliefs about LGBT communities. These measures locate African attitudes about LGBT peoples within a comparative context to decenter assumptions and many inaccurate, often colonialist, constructions. Attitudinal measures also expose the gap between legislation securing formal rights and the beliefs driving peoples’ everyday practices. These measures further specify how African governments can, often in response to Western political and economic forces, leverage homophobia on a national level to serve their interests despite a misalignment with the population’s attitudes toward LGBT peoples. Nongovernmental organizations and advocates raise awareness about LGBT rights and issues to impact socialization processes that shape these attitudes to generate political, social, and economic change. A rights-based approach and research on attitudes emerging from the African context represent shifts critical to better understanding how LGBT peoples and rights can be more effectively advanced across the continent.
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Attitudes Toward Women and the Influence of Gender on Political Decision Making
Mary-Kate Lizotte
There is a great deal of research, spanning social psychology, sociology, and political science, on politically relevant attitudes toward women and the influence of gender on individual’s political decision making. First, there are several measures of attitudes toward women, including measures of sexism and gender role attitudes, such as the Attitudes Toward Women Scale, the Old-Fashioned Sexism Scale, the Modern Sexism Scale, and the Ambivalent Sexism Inventory. There are advantages and disadvantages of these existing measures. Moreover, there are important correlates and consequences of these attitudes. Correlates include education level and the labor force participation of one’s mother or spouse. The consequences of sexist and non-egalitarian gender role attitudes include negative evaluations of female candidates for political office and lower levels of gender equality at the state level. Understanding the sources and effects of attitudes toward women is relevant to public policy and electoral scholars.
Second, gender appears to have a strong effect on shaping men’s and women’s attitudes and political decisions. Gender differences in public opinion consistently arise across several issue areas, and there are consistent gender differences in vote choice and party identification. Various issues produce gender gaps, including the domestic and international use of force, compassion issues such as social welfare spending, equal rights, and government spending more broadly. Women are consistently more liberal on all of these policies. On average, women are more likely than men to vote for a Democratic Party candidate and identify as a Democrat. There is also a great deal of research investigating various origins of these gender differences. Comprehending when and why gender differences in political decision making emerge is important to policymakers, politicians, the political parties, and scholars.
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LGBTQ Politics in Media and Culture
Thomas J. Billard and Larry Gross
As the primary vector by which society tells itself about itself, popular media transmit ideas of what behavior is acceptable and whose identities are legitimate, thereby perpetuating and, at times, transforming the social order. Thus, media have been key targets of LGBT advocacy and activism and important contributors to the political standing of LGBT people. Of course, media are not a monolith, and different types of media inform different parts of society. Community media have been an important infrastructure through which gays and lesbians and, separately, transgender people formed shared identities and developed collective political consciousness. Political media, such as newspapers, news websites, and network and cable television news broadcasts, inform elites and the mass public alike, making them an important influence on public opinion and political behavior. Entertainment media, such as television and film, cultivate our culture’s shared values and ideas, which infuse into the public’s political beliefs and attitudes.
Generally speaking, the literature on LGBTQ politics and the media is biased toward news and public affairs media over fictional and entertainment media, though both are important influences on LGBTQ citizens’ political engagement, as well as on citizens’ public opinion toward LGBTQ rights and their subsequent political behaviors. In the case of the former, media—particularly LG(BT) community media—have played an important role in facilitating the formation of a shared social and then political identity, as well as fueling the formation of, first, separate gay and lesbian and transgender movements and then a unified LGBTQ movement. Moreover, digital media have enabled new modes of political organizing and exercising sociopolitical influence, making LGBTQ activism more diverse, more intersectional, more pluralistic, and more participatory. In the case of the latter, (news) media representations of LGBTQ individuals initially portrayed them in disparaging and disrespectful ways. Over time, representations in both news and entertainment media have come to portray them in ways that legitimate their identities and their political claims. These representations, in turn, have had profound impacts on public opinion toward LGBTQ rights and citizens’ LGBTQ-relevant voting behavior. Yet, the literature on these representations and their effects overwhelmingly focuses on gays and lesbians at the expense of bisexual and transgender people, and this work is done primarily in U.S. and Anglophone contexts, limiting our understanding of the relationships between LGBTQ politics and the media globally.
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Party Politics and LGBT Issues in the United States
Melissa R. Michelson and Elizabeth Schmitt
Political parties are a core feature of the American political system, and partisan identification is a major determinant of both individual attitudes and political behavior. Since the beginning of the 21st century, the major political parties in the United States have become increasingly polarized, and partisan affect has intensified, with individuals more hostile toward the opposing party. This increased polarization and tendency to follow elite cues has also affected LGBT politics.
Among openly LGBT candidates for political office, almost all have run as Democrats. In June 2018 only 2.9% of openly LGBT elected officials in the country were affiliated with the Republican Party. Outreach to LGBT voters by Democratic candidates has increased over time; in contrast, Republican candidates have been generally hostile to LGBT people and issues. This growing gap in outreach is reflected in vote choice patterns. Since 1988, at least two-thirds of LGBT voters have supported the Democratic nominee for president. In the 2016 election, 78% of LGBT voters supported the Democratic nominee for president, Hillary Clinton, while only 14% supported Republican Donald Trump. In the 2018 midterm elections LGBT voters favored Democratic candidates by a margin of 82% to 17%. LGBT interest groups also tend to be affiliated with the Democratic Party, with the notable exception of the Log Cabin Republicans. Until the 1990s, most straight Americans were not interested in or aware of LGBT public policy issues, but today the members of both political parties reflect the increased partisan polarization of the country. Democrats are more likely to support same-sex relationships and marriage, laws protecting LGBT people from discrimination, transgender rights, and other supportive policies; Republicans, in contrast, are more opposed to those policies and support religious exemptions from antidiscrimination laws.
This increased sorting among the LGBT public reflects an increasingly salient national divide between the two major political parties, including their understandings of LGBT identity. Democrats have for several decades understood LGBT identity as permanent (that people are born that way) and thus deserving of maximum legal protection. In contrast, many more Republicans understand LGBT as a choice or as a result of one’s upbringing and environment and thus not a basis for claims for equal rights. This represents a shift over time; in 1977, only 13% of Americans believed that homosexuality was something that people were born with. As more Americans became familiar with the science demonstrating that being gay is genetic and not a “lifestyle choice,” a partisan split emerged. Scholarship suggests partisanship is likely driving acceptance of the science. Regardless of the cause of the partisan split on the nature vs. nurture debate on LGBT identity, that split is reflected in the increasingly large differences between representation of LGBT people in elected office, in party support for LGBT policies, and in LGBT partisanship.
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Political Behavior of Religious Elites
Elizabeth A. Oldmixon
Churches are at the fulcrum of religious politics, and as church leaders, religious elites have an important role to play in the political milieu. They possess many of the resources associated with potent activism, but more importantly their job is to provide guidance to participants in a vast voluntary network. They can engage in agenda setting, encourage the faithful to apply their religious values to political engagement, and create opportunities to learn civic skills. Even so, religious leaders are subject to influence even as they try to exercise influence. In the foreground, religious leaders have a predictable set of goals, the substance of which varies by race, ethnicity, gender, and social theology. In the background, religious leaders pursue their goals in different sociodemographic and institutional contexts. The political behavior of religious leaders, then, is the product of background and foreground balancing.
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Political Behavior of Sexual and Gender Minorities
Royal G. Cravens III
From the late 20th and into the early 21st centuries, scholars in the field of lesbian, gay, bisexual, transgender, and queer (LGBTQ) politics have produced a substantial body of literature that explores and explains the political attitudes and behavior of sexual and gender minorities. The interdisciplinary nature of the field is reflected in the broad range of approaches and theories that attempt to explain political phenomena among LGBTQ people. The majority of the literature reveals sexual minorities to be politically distinct from heterosexuals, in that sexual minorities are more ideologically liberal and, in the United States, more likely to support Democratic partisans. Largely because of heterosexism, sexual and gender minorities are also more likely to participate in political activities that directly implicate their sexual orientation or gender identity, such as volunteering with LGBTQ interest groups or attending “Pride” events, although sexual orientation and gender identity are significant predictors of a variety of attitudes and behavior. Recent research has demonstrated that LGBTQ people also participate in politics by running for office, mounting legal challenges to discriminatory laws or government actions, and collectively organizing locally, nationally, and internationally.
Explanations for LGBTQ political distinctiveness have concentrated in three broad areas: selection, embeddedness, and conversion theories. While studies have provided supportive evidence for each hypothesis, the field has also increasingly turned to intersectional evaluations that admonish researchers to interrogate intragroup LGBTQ behavioral and attitudinal heterogeneity more fully. The infusion of intersectional theory into LGBTQ political research has revealed attitudinal and behavioral distinctions among sexual and gender minorities centered on axes of race and ethnicity, nationality, religion, age, and income, among others. The critical importance of disentangling the concepts of sexual orientation and gender identity, the recognition of cross-cutting structures of oppression such as homophobia, sexism, and racism, and the emergence of subfields of LGBTQ political behavior are indicative of a burgeoning field of study.
Looking to the future of LGBTQ political research, the political successes of the LGBTQ movement and evolving conceptions of sexual and gender identity have necessitated a reevaluation of LGBTQ political behavior in the 21st century. The continued diffusion of same-sex marriage, the electoral capture of LGBTQ voters, and the destabilization of identity categories that has been demanded by queer theory all pose unique challenges to the future of LGBTQ politics and political mobilization around the globe.
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The Political Effects of Religious Cues
Aubrey Westfall and Özge Çelik Russell
Religion is a central and comprehensive identity for billions of people all over the world. Politicians and other political actors recognize the vitality of religion and use it for political purposes, deliberately signaling religion, religiosity, or religious values and connecting them to political outcomes or behaviors in an effort to influence the political preferences of religious practitioners. The most efficient way to make the connection between religion and politics is through religious cues. Religious cues create information shortcuts linking religious identity or values with a political candidate or issue. Religious cues are used by political and religious actors in secular and religious contexts and are typically one of two general types: identity cues, which engage an individual’s religious identity and activate an in-group/out-group effect, and linkage cues, which link religious values or beliefs with an issue or candidate. Identity cues are particularly tricky to use in secular contexts because they have been shown to have strong alienating effects on nonreligious people, thereby defeating the intended purpose of the cue sender. For this reason, coded religious language called “implicit cues” is used with greater frequency in political discourse where only the religious cue receiver recognizes the religious cue for what it is. This strategy allows a political candidate to reap the benefits of the cue without risking alienation.
While scholars have made substantial progress in using experimental methods to disentangle the ways religious cues influence political behavior, there is ample opportunity for more research exploring different types of religious cues and the way they interact with other forms of cues and identities. Furthermore, most of the research on religious cues has focused on Christian cues in the United States, and a more diverse range of religions and contexts should be explored to understand the way religious cues influence political behavior. Researchers should also expand the definition of “religious practitioners” to explore how religious cues influence the growing number of people who do not affiliate with a religion or engage in practices traditionally associated with religiosity but do identify as religious. This would help to expand conceptualization of political behavior to more accurately reflect lived political experiences. Embracing these opportunities will allow the scholarly community to gain a better understanding of the varied political dynamics of religious cueing, which offers insights into how fundamental identities and attitudes are linked, thereby shedding more light on the complex dynamics of political behavior.
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Racial Prejudice, Racial Identity, and Attitudes in Political Decision Making
Ashley Jardina and Spencer Piston
A great deal of work in the domain of race and politics has focused on two phenomena: racial prejudice and racial solidarity. Scholarship on racial prejudice has primarily examined the nature and consequences of white racial animus, particularly toward blacks. In the latter half of the 20th century, in the post-Civil Rights era, scholars argued that racial prejudice had been transformed, as most whites rejected the belief that there were innate, biological differences between racial groups. Instead, whites came to embrace the belief that blacks did not subscribe to particular cultural values associated with the protestant work ethic. While these attitudes profoundly shape public opinion and political behavior in the United States, we suspect that there has been a resurgence in the belief that consequential biological differences between racial groups exist, and that biological racism is a growing force in American politics. Most of the development of work on racial consciousness has examined the effects of racial solidarity among racial and ethnic minorities on public opinion. Individuals’ psychological attachments to their racial group are an important element in American politics, and their importance may increase as the country becomes more racially and ethnically diverse.
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Religious Communication and Persuasion
Benjamin R. Knoll and Cammie Jo Bolin
Religious communication affects political behavior through two primary channels: political messages coming from a religious source and religious messages coming from a political source. In terms of the first channel, political scientists have found that clergy do tend to get involved in politics, and church-goers often hear political messages over the pulpit, although not as frequently as might be expected. Sometimes these political messages are successful in swaying opinions, but not always; context matters a great deal. In terms of the second channel, politicians use religious rhetoric (“God talk”) in an attempt to increase their support and win votes. When this happens, some groups are more likely to respond than others, including political conservatives, more frequent church attenders, and racial/ethnic minorities. The scope and effectiveness of religious communication remains a field ripe for further research, especially in contexts outside of the United States.
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The Representativeness Heuristic in Political Decision Making
Sjoerd Stolwijk
The representativeness heuristic was defined by Kahneman and Tversky as a decision-making shortcut in which people judge probabilities “by the degree to which A is representative of B, that is, by the degree to which A resembles B.” People who use this cognitive shortcut bypass more detailed processing of the likelihood of the event in question but instead focus on what (stereotypic) category it appears to fit and the associations they have about that category. Simply put: If it looks like a duck, it probably is a duck. The representativeness heuristic usually works well and provides valid inferences about likelihood. This is why political scientists saw it as an important part of a solution to an enduring problem in their field: How can people make political decisions when so many studies show they lack even basic knowledge about politics? According to these scholars, voters do not need to be aware of all actions and opinions of a political candidate running for office. To make up their mind on who to vote for, they can rely on cues that represent the performance and issue position of candidates, such as the party they are affiliated with, their ranking in the polls, and whether (for instance) they act/appear presidential. In other words, they need to answer the question: Does this candidate fit my image of a successful president? The resulting low-information rationality provides voters with much confidence in their voting decision, even though they do not know all the details about the history of each candidate. Using heuristics allows relatively uninformed citizens to act as if they were fully informed.
Despite this optimistic view of heuristics at their introduction to the discipline, they originated from research showing how heuristic use is accompanied by systematic error. Tversky and Kahneman argue that using the representativeness heuristic leads to an overreliance on similarity to a category and a neglect of prior probability, sample size, and the reliability and validity of the available cue. Kuklinsky and Quirk first warned about the potential effect of these biases in the context of political decision-making. Current research often examines the effects of specific cues/stereotypes, like party, gender, race, class, or more context-specific heuristics like the deservingness heuristic. Another strand of research has started exploring the effect of the representativeness heuristic on decision-making by political elites, rather than voters. Future studies can integrate these findings to work toward a fuller understanding of the effects of the representativeness heuristic in political decision-making, more closely consider individual differences and the effects of different contexts, and map the consequences that related systematic biases might have.
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Satisficing in Political Decision Making
Daniel Stevens
The idea of satisficing as a decision rule began with Herbert Simon. Simon was dissatisfied with the increasingly dominant notion of individuals as rational decision makers who choose alternatives that maximize expected utility on two grounds. First, he viewed the maximizing account of decision making as unrealistic given that individuals have cognitive limitations and varying motivations that limit cognitive ability and effort. Second, he argued that individuals do not even choose alternatives as if they are maximizing (i.e., that the maximizing account has predictive validity). Instead, he offered a theory of individuals as satisficers: decision makers who consider a limited number of alternatives, expending limited cognitive effort, until they find one that is “good enough.” At this point, he argued, the consideration of alternatives stops.
The satisficing decision rule has influenced several subfields of political science. They include elite decision making on military conflicts, the economy, and public policy; ideas of what the mass public needs to know about politics and the extent to which deficits in political knowledge are consequential; and understanding of survey responses and survey design. Political and social psychologists have also taken Simon’s idea and argued that satisficing rather than maximizing is a personality trait—stable characteristics of individuals that make them predisposed toward one or other type of alternative search when making decisions. Research in these subfields additionally raises normative questions about the extent to which satisficing is not only a common way of making decisions but a desirable one. Satisficing seems superior to maximizing in several respects. For example, it has positive effects on aspects of decision makers’ well-being and is more likely to result in individuals voting their interests in elections.
There are, however, a number of directions in which future research on satisficing could be taken forward. These include a fuller incorporation of the interaction of affect and cognition, clearer tests of alternative explanations to satisficing, and more focus and understanding on the effects of the Internet and the “information age.”
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Sexual Orientation, Gender Identity, and Political Decision Making
Ewa A. Golebiowska
Public opinion on LGBT Americans’ rights has become more supportive of equal treatment over time. The movement toward greater egalitarianism has been particularly pronounced on attitudes toward same-sex marriage and gay adoption. Today, the general public is overwhelmingly supportive of laws to protect gays and lesbians against job discrimination, the right of gay and lesbian couples to adopt children, and legal recognition of same-sex marriages. It is also overwhelmingly supportive of legal protections for gay and lesbian employees, although we do not know whether abstract support for equality in the workplace translates into support for the hiring of gays and lesbians in all occupations. Yet, many questions concerning LGBT Americans’ rights remain controversial. The general public is especially polarized on the questions of whether transgender individuals should be able to use the bathrooms of the gender with which they identify and whether business owners in the wedding services industry can discriminate against same-sex couples on religious grounds.
Systematic research on political attitudes of LGBT individuals using probability samples is practically nonexistent, although there are many studies of lesbians, gays, and bisexuals’ attitudes, identities, and behavior that use convenience samples. The existing studies demonstrate that lesbians, gay men, and bisexuals tend to identify as ideologically liberal and favor the Democratic Party in their affinities and votes. LGBT Americans are far more supportive of equality in all issue domains although bisexuals—compared to lesbians and gay men—are more lukewarm in their embrace of equality on the basis of sexual orientation and gender identity.
Scholarship on LGBT Americans in public opinion has primarily explored attitudes toward gays and lesbians and has tended to focus on attitudes toward same-sex marriage and adoption. It examines psychological, political, and demographic correlates of public opinion regarding LGBT individuals and explores links between interpersonal contact with LGBT individuals and attitudes toward them. Generally speaking, moral traditionalism, gender role conceptions, and attributions for the existence of homosexuality are especially important psychological predictors of attitudes toward sexual and gender identity minorities. Partisan and ideological identities play an important role too as do cues from ideologically compatible political elites. Of the several demographic attributes that researchers have included in their models, religion-related variables stand out for their predictive prowess. Finally, interpersonal contact with sexual and gender minorities, as well as community exposure to LGBT individuals, is associated with more favorable views toward them.
Another yardstick by which commitment to equal treatment for LGBT Americans could be measured is whether and how sexual orientation and gender identity influence political fortunes of candidates for electoral office. Scholarship to date suggests that sexual orientation and gender identity function as important heuristics that influence voters’ thinking about LGBT candidacies. Some scholarship mines survey questions that inquire about respondents’ willingness to support hypothetical LGBT candidates for office. Others use experimental design to isolate the influences of sexual orientation and gender identity on political evaluation. Altogether, these studies demonstrate that LGBT individuals do not face a level playing field when they launch campaigns for office.
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The Special Role of Religion in LGBT-Related Attitudes
Abigail Vegter and Donald P. Haider-Markel
Religious tradition and religiosity affect attitudes toward LGBT people, their rights, and their position within religious communities. There is significant variability within the American context concerning how religious traditions approach issues related to sexuality and gender identity, with monotheistic religions holding more conservative positions. These positions and the elites who hold them often influence the attitudes of their congregants, but not always, as some congregations diverge from the official positions of their denominations in terms of attitudes toward LGBT rights, religious leadership, and congregational membership. As the religious landscape is consistently changing in terms of attitudes toward sexual minorities, understanding the special role of religion in LGBT-related attitudes remains important and an area ripe for future scholarship.
