Broadly, visualization stands for a specific mode of imagination in which certain objects or concepts are “viewed as” or “viewed in light of” something else. In the religious context, something is “discovered” as the sacred in the process of visualization. In essence, what constitutes an object or image as sacred is the way this entity is encountered through visualization: it is this act that provides a surplus of value to the entity. When we visualize something, we activate multiple cognitive mechanisms and the added meaning is gained through metonymic and metaphoric structures. The new value of an entity or the discovery of new meaning is often a consequence of the blend of the existing inputs. Historically, ritualized visualization evolved in the Hindu context alongside the Vedic rituals and later became a central feature of everyday Hinduism. Tantric traditions in particular utilize visualization to gain greater access to the mechanism of the mind. Studying visualization thus not only reveals how an imaginative life meshes with reality in constituting the sacred, but it also demonstrates the power of imagination in transforming everyday reality.
